Released a few weeks ago, this RPG continues to see its popularity soar. No, it's not Elden Ring, which nevertheless benefits from excellent visibility, but Lost Ark, the Korean MMORPG recently available in the West thanks to the port of Amazon Games. After becoming the second most played game on Steam, beating CS: GO and Dota 2, the title is tackling other iconic franchises.
This time, it's happening on Twitch, the reference platform for live broadcasts, particularly in relation to gaming. For the month of February, the game's numbers are nothing short of impressive. In terms of viewing hours, the game dethrones everyone and moves into first place, just behind the general category Just Chatting.
Simply put, this means that the MMO has done better than the unbeatable Fortnite, League of Legends and even GTA V. All pillars of this industry that are very complicated to surpass, even with a very good game, especially because they are among the games most highlighted by the professional scene. A big congratulations to the Smilegate teams who have achieved the unthinkable.
A mixed success
As a reminder, Twitch is a rather lucrative platform that belongs to Amazon. As you will have understood, the firm had every interest in promoting the game in every possible way. This is why it organized a smart launch campaign, which ultimately bore fruit. Indeed, throughout the month of February, players could win drops at each 4-hour viewing session related to Lost Ark.
Of course, the gifts put forward by Amazon were substantial and attracted quite a few players to watch the famous broadcasts of the game. This also pushed the creators to stream on it knowing that they would attract many players. But this operation was limited in time, and the numbers should fall back a little... or not, only time will tell.
During the month of March, new content should also be added to Lost Ark which should also revive the interest of players for the title of Smilegate. It should be noted that not everything has been rosy for the game, which has received a huge wave of negative comments following server issues and launch bugs for the title.
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