In the ocean of MarTech solutions, finding the marketing platform that is best suited to the company's needs, consistent and complementary with its existing software, all at the best price... is no easy task.
Customer Relations, Emailing, Social Networks, Loyalty, ... We could go on and on about the areas that a marketing and digital department must tackle head on in an increasingly competitive environment. Alongside this multiplicity of needs, from year to year, the profusion of SAAS has only increased, to the point of generating a certain illegibility on the spectrum of offers and functionalities proposed.
Source: 2011, 2012, 2014, 2015, 2016, 2017, 2018 & 2019 Marketing Technology Landscape Supergraphic by Chiefmartec.com
Add to that a lack of transparency in pricing, and you end up with a sum of elements that makes it difficult to build an optimal technology stack for a given organization.
Saas Advisor: the trusted third party to equip yourself with the most relevant marketing solutions
Whether you are looking for a CRM solution, marketing automation, social media, content marketing, email marketing, etc., the idea is to select the solution that is best suited to your needs, your existing software, and at the right price. Jonathan Charbit founded Saas Advisor by recognizing the current complexity for marketing departments to select the right software. With his experience in different companies selling Marketing software such as Linkfluence, his company now advises organizations on all areas of their issues, from auditing to solution sourcing, including purchasing (or budget renegotiation)...
A Need for Audit, Equipment, Purchasing or Management, contact the teams to discuss it!
SAAS Advisor offers expertise in four categories of identified and recurring needs within marketing and digital departments:
- Audit – Steering: Analysis of the existing situation, collection of needs, reflection on objectives with recommendations on uses and future integrations;
- Selection – Sourcing: Defining the scope and defining objectives, benchmarking of suitable solutions, pre-selection and short-listing of service providers meeting the needs of the organization;
- Optimization – Purchasing: Renegotiation of budgets, management of the renewal schedule, call for tenders and support in the transition;
- Management – Consolidation: Assistance with data collection, construction of actionable reports, reflections on interoperability between your data, your tools and your services & gaining perspective on your entire ecosystem of tools.
In terms of pricing, Saas Advisor is paid based on performance, on the savings made by its customers. Independent, the company does not have a partnership or business provider agreement with solutions in the Saas ecosystem.
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