It's official, Meta will use your personal data to train its artificial intelligence. Facebook and Instagram are affected, without your prior consent. Fortunately, there is a simple way to prevent this exploitation.
Last year, unsurprisingly, Meta already caused controversy by announcing its plan to use its users' personal data to train its AI. Through a study conducted by Acxiom, it was revealed that thousands of companies were sharing sensitive information with Facebook, often without users' knowledge. Critical areas such as healthcare were also affected. Mark Zuckerberg then confirmed his ambition to use this data, despite the absence of a real opt-out option. Today, this strategy is officially extending to Europe.
After several months of legal uncertainty, Meta announces that it is beginning to train its artificial intelligence with public content from European users. This decision accompanies the recent deployment of Meta AI on the continent, identifiable by a blue circle icon on WhatsApp, Messenger and Instagram. You can interact with the AI directly in your discussions by mentioning @MetaAI, a sign that this new technology is now fully integrated with us.
You can prevent Meta from using your public Facebook and Instagram posts to train its AI
Meta specifies that only posts made public will be used to feed its models: posts, comments, photos, videos, reels or stories. Private content exchanged between friends as well as data from users under 18 are excluded from the process. In addition, all interactions carried out with Meta AI in the various applications will also feed into the training databases. This public data collection is intended to comply with the new European directives on the protection of privacy.
Meta needs European public content to make its artificial intelligence more natural and better adapted to languages and local habits. If you wish to prevent the use of your data, a form is available in the Facebook Privacy Center and Instagram. Users will also receive notifications and emails to help them easily opt out of data collection. The company says it will honor all opt-out requests.
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