Tesla's share price is currently driven by two factors: on the one hand, the manufacturer's sales and future prospects, and on the other, the popularity of Elon Musk, who has been plagued by protest movements since becoming close to Donald Trump and launching the Department of Government Efficiency (DOGE). While the manufacturer's share price fell by more than 50% between December 2024 and March 2025, it is recovering, despite the automaker's announcement that its first-quarter sales fell 13% year-over-year.
Dan Ives, an analyst at Wedbush Securities, called the report a "watershed moment" on CNBC, saying Tesla wasn't just going through a rough patch because of issues renewing its product lineup. "The brand crisis is the key," he said. Faced with the decline in popularity of his boss since he joined the 47th President of the United States, it would be high time for a change. The White House announced, in response to the article in the American media announcing the imminent departure of Elon Musk, that the latter would leave his post once his mission was completed.
Tesla at its lowest in France since 2021
Tesla, between January and March 2025, sold 336,681 copies of its cars compared to the 336,691 copies of total production, over the same period. Of this number, 345,454 units produced would be Model 3 and Model Y, and 12,991 deliveries of its other models, including the Cybertruck today, or the Model S. Compared to last year, the figures are down: Tesla suffered a 13% drop in sales globally, with a deeper decline in Europe, where its market share took a huge step down, from 17.9% to 9.3%. For France in March, sales fell by a further 36.83%, reaching a volume as low as that of 2021.
As a result of the drop in sales, Tesla also had to slow down the pace in its Chinese factories, by around 11.5%, to only 78,828 units. At its site in Shanghai, the American brand launched the new version of its Model Y at the beginning of the year, which quickly reached Europe and the United States where it was assembled and marketed immediately. In a meeting on March 21 with his employees, in an effort to reassure those who were becoming "psychopaths" following the drop in the share price, Elon Musk declared that he expected that the Model Y will reclaim the spot as the best-selling car in the world this year.
Source: CNBC
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