With the disappearance of Stocard, 7 million French people will lose control of their loyalty cards. Many consumers find themselves helpless, between forced migration to Klarna, its successor, and the urgent need for a new alternative.
Stocard is over
Since March 31, 2025, Stocard no longer exists as a standalone application. Acquired by the Swedish fintech Klarna, the historic loyalty card management solution has been integrated into the application, which is primarily dedicated to split payments and consumer credit. This transition, driven by strategic and financial issues—including preparations for Klarna's IPO—has left many users disoriented.
Users, accustomed to a simple, dedicated experience for managing their cards, are now forced to migrate to an application whose primary purpose is not loyalty, but payment. This has raised serious concerns about data confidentiality, but also about the service's sustainability. Faced with the transfer difficulties, some report having lost all of their registered cards.
Klarna: a migration that is not unanimously approved
Klarna assures that the transfer of loyalty cards is "smooth" and promises an experience equivalent to that of Stocard. But in reality, the migration requires the creation of a Klarna account and verification of the phone number and email. Additionally, some of Stocard's flagship features are not included, such as the ability to integrate widgets and smartwatch support.
What alternatives are there?
Faced with Stocard's disappearance, other alternatives are aiming to stand out. These include, of course, native wallets (Apple Wallet, Google Wallet), which are poised to replace our trusty old bank cards, but also third-party applications, such as Fidall and Fidme. The Bordeaux application, in particular, benefits from data storage in France, with full support for loyalty cards, discount vouchers, and reward programs. It must be said that the stakes are high: the French have an average of 16 loyalty cards and use two each week – the choice of application is therefore a strategic issue on a daily basis.
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