While the Innovation Makers Alliance (IMA) has been very discreet since its launch in 2015, this organization could well be at the origin of a real digital upheaval in France and Europe.
Towards a technological cold war?
According to Christophe Grosbost, Chief Strategy Officer of the organization, Europe is today facing a "threat," even going so far as to use the term "technological cold war."
It is true that since the advent of artificial intelligence on the American continent and in China, and faced with advances in Europe that are struggling to stand out, concern is legitimate.
Issues surrounding international politics, particularly since the election of Donald Trump, have also increased uncertainties about the future of Europe. But while few concrete actions have been implemented so far, the manifesto published by the IMA could be the initiation of true digital sovereignty for Europe.
33 recommendations for digital sovereignty
In this long manifesto, which includes no fewer than 300 companies including Hub France IA, La French Tech, Hexatrust, France 2030, and Station F, the message sent is clear. Indeed, these European companies argue that Europe can activate many levers, by providing very concrete recommendations.
Among them, we can cite the creation of a platform that would centralize the needs of large European groups, aimed at startups on the continent. This idea aims to encourage innovation in Europe, but also to develop new markets.
In the same way as what has been done in the United States, the IMA recommends the implementation of a "Small Business Act". Concretely, this would allow more public procurement to be allocated to European companies.
Another recommendation is mainly aimed at France, as it is a "Sovereignty Bonus", echoing the "ecological bonus". This idea consists of automatically reducing the purchase prices of European solutions, in order to encourage their adoption by European companies.
7 technological axes
If this manifesto presents itself as a "toolbox" according to the IMA, these recommendations have been designed around seven technological axes. With signatories as diverse as OVH, Orange, Chanel, and even Mistral AI, the field of possibilities is immense.
It is for this reason that, in the many recommendations of the IMA, technologies such as artificial intelligence, no-code, and even the cloud are addressed. If this is not clearly expressed, we can clearly read between the lines that the objective is to no longer be dependent on GAFAM…
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