Driven by the ambition to bring together the most dynamic players in French-speaking e-commerce, this 100% online event and entirely free promises a day rich in experience sharing, unfiltered analyses and concrete advice for all e-retailers.
For this new edition, EcomDay maintains the format that made it successful: a series of conferences and talks led by founders, field experts and e-commerce managers.
A field-oriented program
As with previous editions, each speech is based on a real-life experience, a proven method or a problem encountered in e-commerce. Through this idea, EcomDay aims to enable e-retailers, both beginners and experienced, to leave with levers that can be activated at the end of the event.
The program will include Solène Fort (Magimix) who will explain how the historic brand manages to maintain its image in an environment dominated by resellers, or Amandine Blard (Motoblouz) with a conference on SEO and e-commerce.
In a completely different register, Hélène Lapeyre (Yade) will give a conference on the strategy of personalizing a brand adapted to each customer profile, a topical subject for many online stores.
An interactive and unique format: "Roast That DTC"
A major new feature of this 2025 edition, the lunch break is replaced by an original format and hard-hitting: “Roast That DTC”. During this live session, e-commerce sites will be scrutinized by two well-known figures in the digital ecosystem.
Étienne Garcia, founder of the Roads agency, and Laurent Kretz, host of the Le Panier podcast and founder of the Cosa agency, will work together to analyze DTC (Direct-to-Consumer) sites selected for the occasion.
This format, halfway between a masterclass and a public audit, perfectly reflects the spirit of EcomDay: an educational, dynamic, and straightforward event.
An organization supported by industry professionals
Behind EcomDay is Grégory Pairin, co-founder of Ocarat.com, an online jewelry and watch store that currently generates more than €20 million in revenue. To host this day, he will be joined by Mathilde le Rouzic (Growthmamma).
Both know the inner workings of e-commerce like the back of their hand, and their ability to leverage feedback gives the event an expert yet accessible tone.
An event tailored for today's e-retailers
Designed by online sales professionals, EcomDay aims to advance French e-commerce. By inviting entrepreneurs, digital managers, growth or SEO teams, this allows the entire ecosystem to be involved.
The format, which is 100% online and free, also allows everyone to attend, without travel or budget constraints. This is thanks in particular to the support of Mollie, a European payment solution.
The topics covered, such as internationalization, marketplaces, and SEO, cover a wide range of current challenges surrounding e-commerce. It is also one of the rare opportunities to learn more about the behind-the-scenes work of successful brands in France, and to get feedback on what may or may not have worked on certain projects.
Register now for this unmissable e-commerce event!
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