While OpenAI recently unveiled a new feature in SearchGPT that allows users to search for products online, Sam Altman's company was already taking a first step into online sales.
But if this feature was only intended to compete with Google Shopping, Perplexity should go even further on its side... Indeed, in a press release published this Wednesday, May 14, we learned that the two entities would collaborate together...
Payments integrated into Perplexity Pro starting this summer
It's now Official: The first payments through artificial intelligence should arrive this summer. In the coming weeks, Perplixity Pro users should have the opportunity to make purchases directly from the Perplexity interface, using PayPal or Venmo, a very popular payment solution in the United States.
Very enthusiastic, Alex Chriss, the current CEO of PayPal, also declared that purchases made from Perplexity Pro should only be the beginning of a new way of consuming…
The arrival of conversational e-commerce thanks to AI?
If artificial intelligence solutions have so far made their mark thanks to content generation for text, audio, and video, this new partnership could herald a revival in the world of e-commerce.
After the advent of e-commerce on mobile, PayPal's CEO believes this announcement is a decisive step in conversational commerce.
Perplexity's competitors, such as OpenAI and Google Gemini, have not yet offered an alternative to this new Perplexity feature. However, with AI players having shown great responsiveness over the past three years, we should soon see an offensive from competitors...
Perplexity's potential of 430 million users
By adding this new feature to Perplexity Pro, the company intends to attract new users. According to the latest figures released, Perplexity currently has 15 million visitors every month.
With 430 million active PayPal accounts currently according to PYMNTS, the potential for Perplexity to gain is enormous. However, it should be noted that this new feature will initially only be available in the United States.
While this could represent a hindrance to Perplexity's development, especially since only users with access to a Perplexity Pro account will be able to use it, it's a safe bet that it will be open to all users if this summer's trials are successful.
0 Comments