It's a small line that's likely to make a lot of people grind their teeth: Bouygues Telecom has discreetly modified the conditions of its B&You packages by adding... termination fees. From June 9, 2025, existing subscribers will also have to pay €5 if they wish to leave the operator, as is already the case. the case for new customers since April 28.
Paying start for mobile customers
Specifically, this new tax applies to the three B&You 5G no-commitment plans currently offered: 1 GB at €4.99, 40 GB at €8.99, and 200 GB at €9.99. This change is a mark on a market where flexibility was one of the major selling points of these so-called "no-commitment" offers. The fixed-line sector already charges this type of fee – Bouygues recently raised its own to €69 – but in this case, competing operators often reimburse them. Nothing like that here for now.
Subscribers affected have started receiving an email simply titled "We have information to share with you about your mobile offer". Those who received this message have four months to cancel without charge, expressly citing the price increase. This right arises from Article L224-33 of the Consumer Code, but you still need to have received the email - which is not yet the case for all customers.
At the same time, the operator is experimenting with another new feature on the 1 GB plan: a €1 activation fee, still in the testing stage. But the price guide already shows a scale of up to €10 for activating a mobile line. Until now, Bouygues did not apply them systematically, but this could change.
Another discreet increase: the multi-SIM option, which allows you to use the mobile internet plan on a second device, is seeing its price double for some customers. It goes from €2 to €4 per month. Here again, the change even affects 200 GB plans, which previously benefited from this option for free. Now, it is billed to everyone.
In a context where operators are seeking to maintain their profitability despite the price war, Bouygues Telecom is pulling out all the stops. But this pricing shift, unprecedented in the world of no-commitment mobile, could well encourage some customers to look elsewhere... and to do it quickly, before the €5 applies.
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