XPENG is accelerating its European expansion with a strategic agreement signed with Plugsurfing, one of the largest providers of electric vehicle charging services on the Old Continent. Thanks to this integration, XPENG car drivers can now access more than 940,000 charging points across 27 countries, operated by 500 providers.
Simplifying drivers' lives
The partnership is based on the integration of Plugsurfing's Drive API, which provides XPENG with precise data on charging stations: power, connector type, kWh rate, and real-time availability. This information is directly displayed on the dashboard screen, allowing drivers to easily compare options and optimize their stops, especially on long journeys.
This offer is directly accessible via the XPENG mobile app or through the car's on-board system. The experience is designed to be as simple as possible: searching for charging stations, checking availability in real time, navigating, activating charging, paying, and generating a receipt are all managed in just a few clicks. There are no additional costs: the user only pays for the electricity consumed and, if applicable, parking.
To enhance convenience, XPENG offers long-distance trip planning, a voice search function, and intelligent filtering to help drivers find the most suitable charging station based on their route and preferences. New owners receive a free Plugsurfing card when they purchase their vehicle, while existing users can activate the service by registering from the app.
Launched in Europe in 2021 via Norway, XPENG has continued to expand its reach. Currently present in 16 countries, including Germany, France, the Netherlands, Spain, and Italy, the Chinese brand is now targeting Austria, Switzerland, the Czech Republic, and Slovakia.
This partnership with Plugsurfing is part of a broader strategy: the manufacturer wants to offer a complete ecosystem around electric mobility. XPENG designs its own embedded operating systems, develops its driver assistance solutions, and manufactures its vehicles in its factories in Zhaoqing and Guangzhou. The company aims to become a benchmark in the field of smart mobility, leveraging artificial intelligence and software integration to distinguish itself from its competitors.
With this agreement, XPENG shows that it is not enough to sell high-performance electric cars: it is also necessary to ensure that the infrastructure follows suit. A model followed by Tesla, which has been quite successful (even if the situation is very different today).
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