Since 2023, Meta has been marketing connected glasses with a Ray-Ban look. These aren't augmented reality glasses—the Holy Grail sought after by the entire industry—but the integration of cameras, microphones, and speakers makes this frame the first glimpse of a possible future. This is especially true since the addition of Meta AI capabilities in recent months has given a serious boost to uses; we're thinking, for example, of live translation.
Athletes in the lead
And it's working: EssilorLuxottica, the owner of the Ray-Ban brand, announced last February that it had exceeded 2 million units sold. And the eyewear giant has also accelerated the production rate of these frames to reach 10 million pairs by the end of next year.
But here's the thing: not everyone necessarily likes the Ray-Ban look. Other designs are possible! Especially for the more sporty. The latter could be served very quickly: Meta will indeed present what should very logically be Oakley connected glasses (also an EssilorLuxottica brand) this Friday, June 20.
Last January. Bloomberg revealed the first details of this connected frame, which would be based on the Sphaera design, appreciated by cyclists for its lightness and its fit on the face in extreme conditions. Unlike connected Ray-Bans, the Oakleys would integrate a camera placed in the center of the frame rather than at the ends, to better capture what the user sees while moving. This could improve image stability and make the glasses more relevant for dynamic uses, such as running or cycling (and make GoPro look old-fashioned?).
While there is still no question of AR glasses, these Oakley models would still be entitled to photo and video recording, analysis of the environment by AI (assisted by the companion smartphone), music playback, and call management. In the near future, a version with a head-up display would present information directly in front of the user's eyes. Not quite augmented reality yet...
These Oakley glasses could also be compatible with new Meta accessories, such as the "Ceres" control bracelet, designed to interact with the glasses without using the hands. Touch controls on the temples are also planned. Everything is designed to work in tandem with other upcoming Meta products, such as a smartwatch or even earphones equipped with cameras.
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