While Google I/O 2025 will only take place on May 20 and 21, some indiscretions have already revealed what the American firm has planned for the coming months...
Every year, this event makes a big splash in the digital world, notably with a presentation of the latest version of Android and the latest innovations imagined by Google.
For this new edition of Google I/O, while artificial intelligence should be on everyone's lips, with a probable evolution of Google Gemini after the success of version 2.5, a another tool could make a lot of noise...
A new alternative to Pinterest?
Although the social network is very discreet, Pinterest today represents a pool of 533 million active users every month according to the platform, which is all the more remarkable when you consider that the engagement rate is very high.
While Pinterest currently has no serious competitors in its field, Google could well enter the scene with an alternative. Indeed, according to a recent article by journalist Erin Woo for The Information magazine, Google is expected to announce this competitor at next week's Google I/O.
According to the journalist's information, this new tool would be similar to Cosmos, a tool that allows you to create lists and share them with friends or family members. Google has not confirmed or denied this rumor, but everything indicates that this project is indeed under consideration...
An additional way to ensure advertising revenue for Google
Although it is not yet over, 2025 should be a pivotal year for Google. For many years, the company has established itself with its search engine, but also with other tools such as Google Maps and Google Chrome.
In the antitrust lawsuit, launched in 2020, which accuses Google of holding a monopoly in the world of search, the hearings currently taking place do not put the company in a favorable position. Google could even lose its famous web browser, Google Chrome.
Worse still, with the advent of artificial intelligence tools, with OpenAI and ChatGPT in particular, Google is losing market share month by month. Although the company is still far ahead of its competitors with 136 billion visits every month according to the latest study by Visual Capitalist in collaboration with SEMRUsh, this new functionality similar to Pinterest would allow Google to bring a new source of advertising revenue...
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