The Google Play Store has just undergone a major transformation. In one year, nearly two million apps have been removed. A major clean-up that shouldn't cause any discontent, either among users or serious developers.
The Google Play Store has long been a place open to developers from around the world. But this openness also has its limits. Millions of low-quality apps have accumulated over the years, making navigation difficult and finding useful apps frustrating.
Who hasn't installed an app that does nothing or just displays an ad? Faced with this observation, Google decided to act. And the solution was radical: massively remove apps deemed useless or misleading.
According to the company's analysis Appfigures, relayed by our colleagues at Techcrunch, the Play Store went from 3.4 million to just 1.8 million apps between the start of 2024 and April 2025. This represents a 47% drop in one year. An impressive figure, which shows how much Google wanted to regain control. Unlike Apple, whose App Store remained stable, the company launched a real cleanup. The goal is simple: to make it more reliable, more convenient, and above all, more useful for Android users.
The Google Play Store is becoming clearer, safer, and easier to use for Android users.
Google is now targeting empty, uninteresting, or poorly designed apps. This includes those that only display text, an image, or that claim to offer a service without doing anything. Some were only there to generate advertising revenue, without any real content. Now, they are being removed. Other rules require publishers to be identifiable, especially in Europe. The company combines human verification and artificial intelligence to better filter what arrives on the Play Store. Ultimately, this major cleanup is good news for all Android users. Finding a useful or reliable app should become easier. Less spam, fewer scams, and more pleasant navigation: this is exactly what we expect from an app store. There is still room for improvement. do, but this massive sorting shows that Google is finally taking the problem seriously.
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