Galaxy AI has become a key reason to buy a Samsung smartphone. But not all features will remain free for long.
The party is over. For the launch of Galaxy AI, Samsung has given access to the AI features of its compatible smartphones for free. By the time they became indispensable to users, they were more likely to pay for them. The South Korean manufacturer had announced that Galaxy AI would be available for free until 2025, but now the fateful date of the end of the free service is fast approaching.
According to the Korean publication DealSite, Samsung could reveal the timeline and terms of the transition to a paid service at its next Galaxy Unpacked conference. The event is expected to take place on July 9, 2025. The brand will present its new foldable smartphones Galaxy Z Fold 7 and Galaxy Z Flip 7, as well as the Galaxy Watch 8 smartwatches and new wireless earbuds Galaxy Buds.
Galaxy AI will not remain 100% free
Internally, Samsung is reportedly preparing its paid offer for Galaxy AI. The manufacturer must coordinate in advance to comply with the different regulations of each country as well as its agreements with telecom operators. It is also important to inform about this change with sufficient notice to avoid any confusion and negative reaction from consumers.
Galaxy AI is deeply integrated into One UI, Samsung's overlay. Making all AI functions paid could break some of the basic capabilities of the manufacturer's smartphones. It is therefore likely that the entire Galaxy AI model will not be switched to a paid model. It's likely that most AI-based options will remain free. Others, more advanced and requiring high computing power, could become paid. This could be the case for video generation.
For example, we can imagine that functions using AI models via the cloud will have to be paid for, while those using a locally integrated model will remain free. It would be difficult to justify restricting smartphones for a task that can be performed directly on the device, without an internet connection.
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